Growth Hacking Coaching is a 12 weeks intensive, by invite and selection only program. Participants Learn to Grow Hack their own Products/ Projects coached by an experienced Growth Hacker. Digital Marketing Skill Ramp-up Trainings and Business Mentorship is provided as seen fit by the Growth Hacking Coach and needed by the participants.
The Program is conducted over 4 stages:
Stage 1: Growth Hacking Basics and Program Baselining
Stage 2: Pre-skilling in Digital Marketing Techniques
Stage 3: Growth Hacking Coaching
Stage 4: Demo Day and Certification
Here’s the key take aways/ learnings for participants:
Growth Hacking Orientation: – Learn the difference between Growth Hacking and Digital Marketing.
Setting Growth Goals – Learn to analyze your Growth Opportunity and set your growth goals.
Growth Hacking Framework – Learn to apply Growth Hacking to the A2R2- Attract, Acquire, Retain and Reap Framework.
Attraction Hacks – Learn techniques to get Qualified Leads and Visitors instead of unqualified traffic.
Acquisition Hacks – Learn techniques to get your users to ‘Aha Moment’- that moment when they know what your product is about.
Retention Hacks – Learn how to quickly Deliver Core Product Value to your users and get repeat usage.
Reap Hacks – Learn how to leverage your users network to grow and build a Viral Growth Engine.
Lean Iterations – Learn how to set up the process to run quick experiments and iterate product and customer development.
You may checkout the details of the program and sign-up for the orientation here. Appreciate feedback on the content and program structure.